“Ignorance is keeping us alive” by Roman Villevoye

Reviewing a fashion film is very hard, because often a film critic lacks of the competences required to judge something related to fashion. Showing the collection “Kill your darlings” by Maarten van Mulken framed in the beautiful landscape of Lago Maggiore in Switzerland, this films shows some very interesting aesthetic inventions.

Even if it was shot on a small crew and with a low budget, we can find some interesting combination of costumes, dance and natural elements that give us a sense of profound restlessness. The characters, almost imprisoned inside the masks they wear, look like they’re impersonating primal violent instinct and need for total freedom and independence.

In many of the shots it is composed, there is a mixture of eroticism and insanity that, in our opinion, fits very well the clothing line they wear. The darkest sequences have a surreal approach that looks like the inner darkness of the characters. Dressed with this whimsical clothes that often hide their facial features, it looks like we are watching empty bodies, anonymous souls that have been dressed to represent what they’re most like.

Editing and soundtrack complete this small but ambitious work giving it cinematic rhythm and a good pace that makes it entertaining to watch. “Ignorance is keeping us alive” by Roman Villevoye makes a very interesting hybridization between an ad and a surreal short movie.